Why do we use Figma?

Arlind Musliu Portrait

Arlind Musliu

April 24, 2020 · 6 min read · 332 views

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Figma for Professional Design

Figma has emerged as a game-changer in the realm of professional design, offering an innovative platform that empowers design teams to work together seamlessly. At Lucky Media, Figma is a vital component of our digital toolkit, and this article is a continuation of our insightful series, "Which Technologies Do We Use and Why?" Here, we unpack the reasons behind our daily reliance on this dynamic tool.

Why Figma Is the Go-To Choice for Designers

Figma shines with its blend of flexibility and an intuitive interface that appeals to both novices and seasoned designers alike. It's tailored to meet diverse requirements, providing a range of packages from a cost-free option perfect for solo designers to premium subscriptions that unlock advanced features for collaborative team efforts.

Mastering Design with Figma

Figma's robust feature set equips professionals to create top-notch designs across various formats. Whether you're crafting interfaces for mobile apps, tablets, or desktops, or generating eye-catching social media graphics for platforms like Facebook and Instagram, Figma has you covered.

The platform supports a multitude of export formats, including JPG, PNG, SVG, and PDF, and offers powerful editing capabilities for fonts, colors, and images. With responsive design becoming non-negotiable in a mobile-centric online landscape, Figma's tools ensure that your creations look impeccable on any device.

Supercharging Figma with Plugins

Figma's versatility is significantly amplified by its extensive range of plugins, each designed to tackle specific challenges in the design process. Each of these plugins adds a layer of efficiency and precision to the design process, enabling designers to spend less time on routine tasks and more time on creativity and problem-solving. Figma's plugin ecosystem is a powerful testament to the platform's commitment to providing a comprehensive, user-centered design experience.

At Lucky Media, these tools are integral to delivering exceptional design work that meets the needs of our clients and pushes the boundaries of what's possible in digital design.

Batch Styler

Using Styles and Variables, is our way of having a design-system that we ensure provides consistency, it's a big time saver and eliminates the risk of human error. With the Batch Styler plugin, you can apply styles and variables to multiple elements at once, saving you precious time and effort over repetitive tweaks. No more manually updating each element one by one.

Content Reel

Content Reel is a plugin that lets you create custom content and share it with other users. The best feature of them all is that it makes collaboration easier than ever! From images, to SVG's and texts, we use the plugin almost everytime we have a collection,speeding our workflow significantly! All the collections are saved on the cloud, removing one more hussle if you use multiple devices.

Contrast

Defining the components after our wireframing process, this is a plugin that we use to ensure that color accessibility marks are passed. Making the products go through our detailed checks of all sorts, is a big priority for us. One of the tools that saves us a lot of precious time is this, and we can't be thankful enough!

Iconify

Icons play a pivotal role in user interface design, and the Iconify plugin ensures you have access to a vast library of icons for any occasion. With a simple keyword search, you can find the perfect SVG icon and insert it directly into your Figma file. The scalability of SVG means that these icons can be resized to fit any design without a loss of quality, ensuring crisp, clear imagery in your final product.

Image Tracer

Vector graphics are essential for high-quality, scalable designs, and the Image Tracer plugin simplifies the process of converting raster images into vectors. Whether you're working on a logo, an illustration, or any graphic that requires scalability, Image Tracer handles the conversion with ease, saving you time and preserving the details of your original image.

Lorem Ipsum

Design mockups often need placeholder text, and the Lorem Ipsum plugin fills this need perfectly. Whether you need to populate a few text boxes or an entire layout, this plugin generates the necessary filler text, allowing you to focus on the design without distractions. The result is a more realistic mockup that stakeholders can review, providing a better sense of how the final product will look with actual content.

Unsplash

High-quality imagery can make or break a design, and the Unsplash plugin provides immediate access to a vast collection of free, high-resolution photos. This integration allows designers to search and incorporate photography from Unsplash directly into their Figma projects, adding visual appeal and professionalism to any design without the need for stock photo subscriptions or the hassle of manual image downloads.

Wireframe

When it comes to prototyping, speed and clarity are key. The Wireframe plugin offers a suite of ready-made layouts and mockups that serve as a starting point for designing user interfaces. With this plugin, you can quickly draft the structure of a webpage or app, allowing for rapid iteration and discussion before moving on to high-fidelity designs.

Figma in Our Daily Projects

Figma is more than just a design tool for us at Lucky Media—it's a cornerstone of our creative process. We rely on it for a spectrum of projects, from crafting our internal marketing assets to delivering bespoke website and mobile app designs, branding solutions, and more for our clients.

Conclusion

Figma's comprehensive suite of tools, combined with its collaborative nature and expansive plugin marketplace, cements its status as an indispensable asset for modern design professionals. At Lucky Media, it's not just about which tools we use, but how they enhance our work and why they matter. Figma is a testament to our commitment to quality, efficiency, and innovation in every project we undertake.

This article is part of the "Which technologies do we use and why?" series where we explain the technologies that we use daily.

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Arlind Musliu Portrait
Arlind Musliu

Cofounder and CFO of Lucky Media

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